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Madison, WI 53703

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The Insty-Prints Madison Blog

Direct Mail is Still Delicious

We aren’t the first ones to say this, but let’s finally put to bed the rumor that direct mail is unwanted and unwelcome. Far from it, in fact, as recent stats show. Direct mail continues to resonate with both business and consumer prospects, consistently generating solid response and respectable ROI. According to a leading marketing…


The Best Event Swag – Promotional Products That Make the Grade

Swag – that ubiquitous assortment of logo-imprinted giveaways at every event and trade show – is still a big part of any event marketing budget. Great swag serves its promotional purpose by being used over and over again by your key prospects and customers. How to choose the right promotional items, the ones sure to…