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Madison, WI 53703

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The Insty-Prints Madison Blog

Use Personalized Print Communications to Surprise Your Customers

In today’s digital world, writing a handwritten note is one of the simplest and underutilized communications tools that can help you cultivate stronger customer relationships. A rare commodity, print communications can show your customers how much you appreciate them and deliver a great overall service experience. Think about this statistic: Acquiring a new customer can…


Four Tips for Managing Email Unsubscribes

While each and every person that opts in to your email list is important to your overall email marketing campaign, the time will come when some will want to leave. Though losing a piece of your audience may not be ideal, each unsubscribe can give you valuable feedback to improve the content and quality of…


Digital Trends to Follow When Marketing to Millennials

The massive surge of Generation Y as powerful buyers in the marketplace has forced businesses and industries alike to re-examine everything they thought they knew about marketing to millennials. With more than 80 million millennials currently living in the U.S. and an annual buying power of $200 billion, this lucrative market is nearly impossible to…


Leave a Lasting Impression with Logoed Merchandise

Logoed merchandise can be an essential part of a business’s marketing and branding strategy, and for good reason. Attention grabbing and useful promotional products can leave lasting impressions and can drive interest to your business. Consider this: a study conducted by Promotional Products Association International (PPAI) revealed that 55% of people had done business with…


Boost your Email Marketing Efforts with Effective Subject Lines

With email marketing, you have a fast and affordable way to stay top of mind with existing customers and reach new audiences. One of the first hurdles email marketers need to overcome to connect with their subscribers is motivating the “open.” With inboxes full of competing messages, getting busy people to open your email so…